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WWE Tweaks PPV Play - 2009-07-04 02:00:00 EDT | Multichannel News
WWE Tweaks PPV Play - 2009-07-04 02:00:00 EDT | Multichannel News
Will Grapple Tough Economy With Rebranded Events, Incentives by R. Thomas Umstead -- Multichannel News, 7/6/2009 2:00:00 AM EDT World Wrestling Entertainment is taking advantage of new media and adjusting the branding of its pay-per-view events in an effort to bolster PPV buys in a tough ...
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WWE News: WWE executive explains the decision to change PPV names
PWTorch.com — ... our affiliates." Overall, Clifford said WWE cut back its expectations for PPV buys during the recent economic downturn. He said WWE is on target to meet revenue goals after the changes. "We have a long history of looking at our PPV events and we have a pretty good idea of where they are going to land," he said. "We took into account the economy and cut back our expectations a bit, so we’re pretty much on budget, which is a good thing for us." Link: Multichannel News story.

WWE official says the company hasn't ruled out dropping some pay-per-view events from the schedule, explains why several pay-per-view names were changed
PROWRESTLING.NET — ... events from the schedule. "We’re constantly looking at our product to find out how to make it better,” Clifford told Multichannel News. Clifford also noted that he's hopeful that changing the names of some pay-per-view events will lead to more buys. "We’ve been doing these PPVs for a few years and we felt that some of the PPVs were a little flat in terms of what we wanted the titles to project, so we looked to see which ones we can rename,” he said. To read the full story, visit Multichannel.com. Powell's POV: The story noted that WWE hasn't ruled out "dropping some monthly ...

WWE doesn't rule out dropping PPV's
WrestleView.com — ... It is interesting to note that Clifford didn't rule out WWE possibly dropping some PPV events from the yearly schedule and talked about changing names of some events to freshen them up. Clifford added, "We have a long history of looking at our PPV events and we have a pretty good idea of where they are going to land. We took into account the economy and cut back our expectations a bit, so we’re pretty much on budget, which is a good thing for us." To check out the full interview, click here . ...

“12 Rounds” Review, Cena Proven, WWE Zealand Preview
WWE Daily — Exclain.ca has an review of WWE newest released to dvd “12 Rounds”. seems the only thing making the grade on selling this dvd is John Cena. You can read the review here. -Daily Star.UK has an brief article which includes Cena proven his status quo in the WWE by crushing The Miz. You can read the article here. -WWE Raw at Vector Arena in New Zealand -Will Grapple Tough Economy With Rebranded Events, Incentives

Good News, You Get A Watch for Buying PPVs
Wrestling Blog - Pro Wrestling News and Commentary to the Geek Extreme — ... NEWS: |RTU| WWE is trying to improve PPV buyrates by tweaking their formula. This includes changing the names of PPVs as “The Great American Bash” is now known as “ ...

WWE's PPV Strategy, Super Crazy Working For TNA & More
LordsofPain.net — ... events, including renaming September's Unforgiven event to Breaking Point. “We’ve been doing these PPVs for a few years and we felt that some of the PPVs were a little flat in terms of what we wanted the titles to project, so we looked to see which ones we can rename,” he said. Clifford also wouldn't rule out dropping some monthly PPV events to maximize overall annual buys. “We’re constantly looking at our product to find out how to make it better.” To read the whole interview, visit Multichannel.com . -- J.D. Costello, President & CEO of the National Wrestling Alliance's ...

OWW Daily News & Notes for 7/6
Online World of Wrestling — ... Volume for everyone to preview right now at The SHIMMER Forum. Vol.23 – Vol.24 – Vol.25 – Vol.26.. [reported by SHIMMER Women Athletes] [Misc News] Kayfabe Commentaries and Legends of the Ring have confirmed that Superstar Graham is officially booked for Ring Roasts 2: A Comedic Tribute to Terry Funk, to be held October 23, 2009 in Monroe, NJ. [Article] Lords of the ring [reported by Mike Informer] [Article] WWE Tweaks PPV Play [reported by Mike Informer] [Article] Review: WWE ...

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